Business Marketing Opportunities on Facebook vs MySpace

MySpace vs. Facebook Comparison Video

Jeff Hoffman prepared a nice video on the statistical differences between MySpace and Facebook. This video is about 9 minutes long and is worth the time. The comments I posted in response to this material follow:

Jeff does a real nice job of presenting data on the demographic differences between Facebook and MySpace. What is most clear to me is that the demographics of both sites are shifting rapidly. There are people who have been successful building networks on Facebook and who are now working to do the same on MySpace. So I wouldn’t ignore MySpace based on this information.

However, given limited resources, Jeff objectively delivers the message to businesses to spend time marketing on Facebook vs. MySpace. For me there remains a very serious question when considering Facebook vs. all other marketing tools. That is whether Facebook should be used at all. I don’t see compelling evidence of the value for companies spending time developing social networking on Facebook. However, I advise all companies , entrepreneurs, and solopreneurs to be actively developing a presence on at least Facebook. I offer that advice because I believe we are just at the beginning of understanding how to market effectively on social medial sites including Facebook.

Thank you Jeff for this video and I look forward to more content on this topic.

Steve Pohlit, President
IR Consulting, Inc

PS One comment I failed to include is the potentially high ROI for paid advertising on Facebook and MySpace. This should be tested.


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Steve Pohlit

Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. Don’t miss my FREE Report: How To Make More Money With Your Business Now and Long Term I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports and my prosperity building tool (best tool ever for helping you manifest your goals and dreams) is The Prosperity Tool Chest and guiding articles posted very often at Prosperity Tip

Author: Steve Pohlit

Independent BEMER Distributor Real Estate Investor Business and Real Estate Coach, Consultant Professional Speaker, Author

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