Authenticity..A Candid Letter from The Founder of Open24

Steve Pohlit, International Business Turnaround and Real Estate Investment Consultant, Entrepreneur

(You may know that Open24 is one of the companies I highly recommend. I absolutely love two out of three of their main products. I am amazed at how economical these products are considering all they do.  In addition to reading the following letter,  check out my site and get on the waiting list…that is correct…the waiting list. Act now …there is no time like right now to take action.  Click Here To Be Added To The Waiting List )

Authentic CEO Message
Now here is the letter and notice how you feel about its authenticity…a letter from the heart.  Great lesson!

As many of you may be aware, our President, Joe Perry, will be retiring on July 6th. First, I would like to take a moment and thank Joe for his time as President of One24. Initially, Joe’s intentions were to consult and develop products for the company. Eventually, he agreed to run One24 for at least 2 years. I knew we wouldn’t be able to keep Joe at the helm for much longer than two years; but the foundation he has established leaves behind a solid platform for One24 to continue to thrive for years to come. Upon Joe’s retirement as president, he will be back doing what he loves — the continued development of new products. Joe’s talent and passion for developing high quality products will be a blessing and a benefit to all of us at One24. With Joe stepping down as President, I felt strongly as the Founder that I needed to step up and for the first time become the President of my own company during this time of transition. Starting this week I will begin the assumption of those duties.

It was almost 2 years ago that One24 launched. There have been some amazing times, some good times and some rough times. Much of what has happened has been amazing and good and is now ingrained in the One24 culture. The bad times have resulted in the ongoing process of change and improvement. In the real world of business, few companies survive the first 2 years. One24 not only survived, but also prospered. The company is debt-free and profitable. Our President, Joe Perry, created and introduced 3 great products. The most recent, NatraLEAN™, has the potential to take One24 to a whole new level of success. We have continued to have the highest payout in the industry, on-time shipments of products and most importantly, we pride ourselves that since the company’s inception we have accurately and timely paid commissions to to every One24 Member. Our customer service has continued to improve and become more pro-active. Our marketing efforts are consistently getting better and we have branded One24 on a national level through our association with professional racing.

So the million-dollar question becomes, “Why is attrition still so high and why are we not growing?”

After 2 years you better know why, and what to do. And I know. When I started One24 my goal was to have a simple program and a dynamic pay system. The problem: we tied ourselves to an outside I.T. company to write the Commission Plan and provide all of our Back Office functions, which resulted in a lack of user-friendliness and simplicity. We were forced to “fit a square peg in a round hole” whereby simplicity became complexity and frustration. As a person who believes that simplicity is an integral component in creating viral growth, I literally could not take it any more and made a decision to quietly build my ultimate dream program with my own in-house software developers. So forgive me for my excitement, but today I can announce we are on the cusp of viral growth and I can tell you why in 2 words – “Day 1.”

Day 1, a sister company, will be a new beginning for all our PCs and for people all over the world. Day 1 will foster explosive incomes and resurgence for One24. Though 2 companies, you still have one owner and one heartbeat for both.

Between now and our national convention in Las Vegas, you will experience the most exciting time in One24’s history! There is so much to learn and so much more to do. By the time we unveil everything in our inaugural convention in Vegas, you will know that your future is secure and that your personal incomes will be doubling and tripling over night and continuing to grow month after month and year after year!

On Tuesday night, I will host a National Conference Call with all of our leaders to give them the first look at Day 1. (Leader’s will receive a special invitation by email on Tuesday.)

On Thursday night’s Conference Call I will unveil the story of Day 1 to all our PCs across the nation.

Dreams do become Reality,

Mark Seyforth

Courtesy of :
Lifetime Achievement Coaching Award Winner

Steve Pohlit

International Business Turnaround and Development Consulting
Real Estate Investment Consulting
Executive Coach

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Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies. Today Steve is an expert business consultant focused on helping companies improve their business performance including growing profits, revenues and customers. For a FREE 6 week mini course where you will receive 10 easy to implement action steps guaranteed to increase business revenue and profits by at least 30% in the next 90 days, please visit All articles published by Steve unless specifically restricted may be freely published with this resource information.

Author: Steve Pohlit

Independent BEMER Distributor Real Estate Investor Business and Real Estate Coach, Consultant Professional Speaker, Author

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