One of the simplest and most valuable things to do is look at your business from the perspective of your customer. If you have a retail store, shop it or hire a mystery shopper. If you have a customer service center, call them. If you develop information products that you sell on line, ask your customers 90 days later how they have benefited from the product and what else they would like to have seen included. If you have a membership program, and someone drops out, stay in touch to find out what it takes to get them back.
Recently I discontinued a membership program where I was paying a lot of money each month – much more than $100. I have not received one call or even one email asking me why. This is really amazing considering how much money it takes to get a person to sign up for the basic plan yet alone the plan I was in.
Here is another very valuable suggestion. Follow Your Instincts! I have said this before and will be saying it in many articles in the future. Every client I have worked with knew the fundamental solutions to the issues they asked me to help them with. For a whole host of reasons they didn’t act and accepted inertia. In nearly every case the solutions were obvious and intellectually simple.
Right now list the top 3 issues that are holding you back from making breakthrough profits in your business. Then start devoting at least 80% of your time solving those three issues. Once solved, do it again and keep doing it. Simple stuff.
For Your Success!
Steve Pohlit, Managing Partner
Steve Pohlit International LLC
Sharing the best ideas for achieving success in all areas of your life.
I am a very experienced international real estate investment and business turnaround coach. My success rate is 100% with those people who follow my coaching instructions. This means they take action, they do the homework. In addition to coaching I have my own real estate investment firm and an on line continuity business.
2012 was a very good year for me. My business results were greater than any year since 2007. What was different? I began working with people who coach me. One of my coaches has 9 coaches and I personally know four of them and work with two of the four. Two of the four are coaching me. I pay very close attention to those achieving great success and do what they do.
In addition to working with coaches, I have a very targeted personal and professional self-development program consisting of books, mp3’s, daily inspirational literature and more. You may recall one of more recent articles titled “Success Is An Inside Job”
Energy is required to do all this. My energy is not drained by my profession. I really enjoy most everything I do. In addition, I have exercise regularly, eat mostly organic foods and use the most valuable nutritional supplements that I know of.
My purpose in sharing this with you is for you to know that in our challenging economic and political climate there are a lot of people achieving and exceeding their goals. Most of the people I know are being coached. Do you see the common denominator here?
My highest recommendation is that you begin now to work with a coach. Am I the best coach for you? I don’t know that until I know more about you. Once I do I can determine if we are a good match. If not, I will recommend one or more other great coaches for you to consider.