Tag: twitter

Social Media Blueprint

A panel discussion of Social Media experts formed at a recent JV Alert conference addressed a question on the business of Social Media. A key point  made is that Social Media is a tool.

That excellent reminder serves as the starting point for this summary on How To Use Social Media to Start and Grow a Business. Social Media is a general term for community based Internet sites with the biggest ones being Facebook, YouTube, MySpace, and very fast growing ones like Twitter and LinkedIn.

Generally, my first response with a question like “how should I use Social Media?” is “what is it that you want”.  My business Manifest Mastermind guides everyone in our free course as well as paying members to begin with a clear definition of what it is that you want and  then they are asked why. 

Applying this to Social Media and using my own experience as an example, my initial goal was to understand the primary options for Social Media sites. My conclusion was that I could spend my time for entertainment or for developing business.  Very soon I further clarified Social Media for me which was that I wanted to know if Social Media was a valid tool for building a profitable business.

Social proof that Social Media is an effective tool for building a business is Manifest Mastermind. The time line from business idea to business launch was four months. This actually could have been shorter if we would have been able to allocate more financial resources to it.  We spent a lot of professional time and very little cash in developing this business.

When possible I would advise others to outsource more but we proved that a business could be successfuly launced with very little money.

Social Media Blueprint:

This is a top level summary of the  Social Media Blueprint I recommend. This is  based on my actual experience with Manifest Mastermind:

1. Have a clear definition of what you want and why.  Are you using Social Media for business or pleasure?  If you intend to use Social Media sites for developing  business there will and should be pleasure because Social Media is about developing relationships with people interested in who you are and what you are doing. 

2. Identify what Social Media sites are best for your business. Actually this is fairly easy with the top three sites for business being Facebook, Twitter and YouTube.  There are an ever increasing list of social media sites. Start with the ones that have the market. LinkedIn is growing fast and can be another one that is important for you going forward. 

3. Form relationships with those most likely interested in that what you are doing.  I am sure you have heard the advice to define your target market. This is no different. How do you find your market on Social Media sites? There are several ways. A primary one is doing research on: who is talking about your business topic (Twitter); who is joining groups related to your business (Facebook); and, who is adding video content related to your business (YouTube).  I advise a filtering approach. Invite people into your world and then invite them into a network focused on your niche business. 

4. Ultimately you must capture those with an interest into your own list. We use traditional Internet Marketing guidance on bringing people to our list and then offering value to demonstate why they benefit from spending money with us. 

Next Steps:

Manifest Mastermind’s business purpose is to help others create their own success stories. Success stories happen in the areas where people are clearly focused on a prioritized list of their own dreams. Dreams fall into three main categories: financial, health and relationships.  They are never mutually exclusive. Our guidance is based on The Law of Attraction and the Mastermind Principle.  Guidance is developed with experts advising us on particular topics.

We are expanding our reach in Social Media and we are soon launching our small group mastermind program. Every business model on line and off is based on one foundation principle: traffic and conversion.  We are extending our traffic building model beyond Social Media. However, Social Media remains an integral part of our business development strategy.

Sharing with all my readers the energy of peace, happiness and abundance

Steve Pohlit
The Profit Expert 

Steve is the Co-Founder of Manifest Mastermind and  President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. FREE Reports: 

How To Make More Money With Your Business Now and Long Term

7 Steps To Manifesting Your Dreams

Network with me on Facebook: LinkedIn: Follow me on Twitter

 

 

Valuable Job Search Guide Found on Mashable.com

In doing research for my current business development project which will demonstrate the power of social media I discovered what seems to be a really cool tip for those looking for a job.  I found this tip on the very popular blog Mashable and here it is from Eric Pender

I have actually used Google Reader to help me find job leads.

I go to Craigslist and perform a query in the jobs section for specific keywords that target the kinds of jobs I’m looking for (I search for search engine optimization jobs, but you can really use this for anything). Then, I take the URL that comes from my search query and plug it into Google Reader. Anytime that a new job posting comes up for that keyword, it comes into my reader feed. When I was looking for jobs and saw an interesting listing come across my feed, I was the first one to apply for it. This strategy landed me many calls, and one of them ended up resulting in my current place of employment.

To Follow The Business Development Project Using Social Media connect with the following:

On Facebook
http://steve.facebook.com
http://groups.to/manifest

On Twitter
http://twitter.com/stevepohlit
http://twitter.com/manifestmmind

Interesting facts: 500 new friends were added to our Facebook group in 4 days. 0-1,000 followers were added on Twitter in 4 days.

 

Sharing with all my readers the energy of peace, happiness and abundance

Steve Pohlit,
The Profit Expert
www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. Don’t miss my FREE Report: How To Make More Money With Your Business Now and Long Term I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871

This report may be freely distributed without restrictions with the original content including this resource box remaining unchanged. Author: Steve Pohlit, Business Consulting Services, Executive Coaching, please visit www.stevepohlit.com

PS. My doors are open for new clients and referrals are well compensated.

 

Discover Effective Business Marketing by Following Successful Direct Response Marketers and Internet Marketers

All of my work with helping companies achieve their potential includes enhancing their marketing programs. Everything I use in that part of my consulting and coaching practice is a result of what I learned from: Dan Kennedy, Ken McCarthy, John Reese and more.

Yesterday, John Reese sent an email updating his list about the status of his latest project. Part of that email is repeated below. Be sure to read my comments after John’s remarks for very valuable free resources.

From John Reese……..

If you haven’t yet signed up for Twitter.com you
really need to do it ASAP. As you’ll soon discover,
it’s becoming a very powerful traffic-generation and
relationship-building communications tool.

I believe it’s only a matter of time before every
serious Internet marketer, blogger, affiliate,
and business owner has a Twitter account and
is using it to grow their traffic and grow their
business.

It’s completely FREE to create a Twitter account.
So go right now and create an account and
SECURE YOUR NAME (or company name)
before someone takes it first.

After you create your account (or if you already
have one) be sure to “follow” me by going to
my Twitter page and clicking “follow” under
my photo:

http://twitter.com/johnreese

* I’m announcing some important news in the
next few days… follow me on Twitter to get
the *live* updates.

Yours For Online Profits,

John Reese

—————————–

Valuable information you can use when you set up your Twitter account

1 Follow me at http://twitter.com/stevepohlit

2. Larry Chase published a great list of Twitter tools – I learned about this from a “Tweet” by a person I am following. You won’t believe the tips you get when you start following some of the people on Twitter.

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working

The Key Issues That Must Be Addressed Before You Buy Any Business of Any Size. Click Here For The Free Report

Steve Pohlit
http://www.stevereports.com

Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. Don’t miss my FREE Report: How To Make More Money With Your Business Now and Long Term I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports and my prosperity building tool (best tool ever for helping you manifest your goals and dreams) is The Prosperity Tool Chest and guiding articles posted very often at Prosperity Tip

Social Media Marketing – Advice on Using Twitter From John Reese

You probably know John Reese is a very experienced credible and successful Internet marketer. I have benefited a great deal from John’s courses and newsletters. This message from John came to me by email and I am posting it here. Like John I have been skeptical about Social Media marketing including Twitter. One thing about John is that he tests everything and you will see he has been accumulating data on driving traffic to his sites and particularly his blog using Twitter. After you read John’s message come back and take these action steps:

1. set up your account at www.twitter.com
2. look up www.twitter.com/stevepohlit and follow me
3. look up www.twitter.com/johnreese and follow him
4. follow John’s guidance in adding people to follow
5. notice how people post to Twitter and start posting regularly.
(I use Ping.fm to post to Twitter and Facebook. It is supposed to update my accounts at LinkedIn and MySpace but I don’t see that working well. Maybe you will have more luck.)

Two final points from me:

1. this is part of my signature on my outgoing emails:

Network with me on

Facebook: http://tinyurl.com/4yyhf2

LinkedIn: http://www.linkedin.com/in/stevepohlit

MySpace: http://www.myspace.com/stevepohlit

Follow me on Twitter http://www.twitter.com/stevepohlit

2. Notice how I discovered valuable content written by an authority on a topic where I have some experience added comments and now publish it on my blog – with no changes to the original message. This is another way of generating valuable content for your blog (hint, hint)

————————————————-

Email from John Reese starts now:

If you haven’t yet created a Twitter account
you’re really missing out.

This service has exploded in growth
in the past few months and I don’t see
it slowing down anytime soon. There
are now MILLIONS of users and it’s
becoming mainstream.

I’ve been running some interesting
tests and I’m already seeing some
great traffic results — far greater than
the traffic from Facebook or any
other “Web 2.0” service.

Facebook and the others certainly
have their place, but Twitter is more
powerful. At first I didn’t really “get it”
but now I do and my traffic stats
don’t lie. IT WORKS.

As a communications tool, Twitter is
probably only 2nd to Email right now.
It’s a great way to network with people
as well as to drive visitors to any of
your sites, blog posts, etc.

BUT DON’T WAIT…

Create a Twitter account NOW and
start ‘following’ people you want.
Others will eventually follow you in
return. Observe how others post
and you’ll quickly learn the culture,
etiquette, and uses for Twitter.

It’s not rocket science. In fact,
it’s a lot of fun.

You really need to start today because
the sooner you start the sooner your
followers list will start growing and more
people will see your posts — which will
then virally grow from there.

*******VERY IMPORTANT********

MAKE SURE TO FOLLOW ME!

(I’m actively posting all the time.)

Create an account then go here:
http://twitter.com/johnreese

Click the “Follow” link that shows
under my photo.

That’s it. Everytime I post you’ll
see it in your main “timeline”
area.

* After you click to “Follow” me
look at the right-hand side of
my profile page. Click the blue
“Followers” link and you can see
all the people currently following
my posts. Follow some of these
other marketers so you can get
involved.

Twitter is extremely VIRAL.
When you make posts (called
“tweets”) they can be exposed
to all the friends (followers)
of others. Then they can choose
to follow you.

I think Twitter is going to really
evolve into a “must use”
marketing tool. It’s a great way
to announce you’ve just made
a new blog post, released a
new product, or anything else
you’re up to.

I’m already seeing 400+ visitors
each time I make a tweet that
I’ve made a new blog post.

So trust me, this is no flash in
the pan. In fact, this may be
one of the most powerful marketing
tools ever — it just depends how
it evolves.

But so far you’d be crazy not to
use it. It’s producing great results.

Take 2 minutes to create an
account — heck you’ll want to
do it now so you can at least
get your name before someone
else takes it. Or your company
or product name, etc.

Just go to http://www.Twitter.com

Then visit my page at:
http://twitter.com/johnreese

———————————————

Info courtesy of Steve Pohlit

Sending all my readers the energy of vibrant health, happiness and prosperity.

Steve Pohlit
http://www.stevereports.com

Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports and my prosperity building tool is The Prosperity Tool Chest

Part 3 (Final For Now) Steve Pohlit's Response To Patsi Krakoff's (The Blog Squad) Question: Is Social Networking A Wast of Time?

In Part 1 the size of the social networking market today was introduced with specific reference to the rapid rise of Facebook in just over three years. Successful social networking includes opening the doors to your life. This seemed natural for the early adopters of social networking, but for many others today,it is not and is still not natural. I pointed out the leadership role John Reese has taken to introducing Facebook to his huge list and beginning to share parts of his previously well guarded life. John’s posture as well as others has a ripple effect on the business community.

In Part 2 I disclosed that relationships are the primary reason I feel social networking is a valuable use of time. I remind myself and share this view with you that in any relationship, you have to do your part. I accept total responsibility for those relationships that have fallen by the wayside in my life. I am not repeating those mistakes including ones developed in my world of social networking. People active on the social networking sites are giving and giving and giving more. That is real positive energy circulating. I have chosen to be with that energy flow.

In the last of this series I am opening the door to the more notable of my experiences in just three weeks of being active on Facebook. I am not holding anything back. There have been many wonderful experiences. I didn’t maintain a list and will probably remember others after this is published. These will provide you a good view of my experience in a short time. Sequentially:

1. I posted pictures of an event in Orlando and immediately a person who I have tremendous respect for messaged me and asked “Steve where is the car?” I then knew that John Reese was following certain information I was posting. The car was John’s Lamborghini. I have a picture of me and John with his car from that event. I found the picture and posted it. That brief communication reinforced for me that I wanted to make sure that everything I was posting would be viewed in a positive light by whomever decided to read it.

2. Travis Greenlee published a series of videos on growing your network on Facebook. He did a terrific job and I spent 30 minutes watching his series and taking notes. I developed an action plan tracker from those videos that I posted to the Action Plan Tracker site. I began working those action steps. Travis liked it – I am not sure that many of the 2,000 people in his network paid that close attention to his work . Welcome to the world of social networking. You can put the value out there but most people will not pay attention to it. We still live in a “give me the magic pill” society. I digress.

3. I developed the site Prosperity Tip. This is the front end for The Prosperity Now Program under development and the associated Prosperity Tool Chest which is the most powerful tool for transforming your life if that is something you want to do. That background is important because right about the time I was becoming active on Facebook I was finishing the book The Moses Code by James Twyman. There are no coincidences and one of my new friends was talking about Facebook Groups. So I thought I would look up The Moses Code group and it wasn’t formed. I formed it immediately. The next morning there were maybe 6 members with me and my daughter representing 2 out the 6. One of the other members is the author – how cool is that? You can join a group on Facebook reflecting your interests and start one of your own. I notice that there are a huge number of groups. Many are started and few are that active and stay on topic. If you start one, stick to the original purpose.

4. Authors I highly respect are in my network: Joe Vitale, Deepak Chopra, Joe Sugarman, John Assarof, James Twyman to name a few. Of course there are experts who are not on Facebook but many are. Do not hesitate to approach anyone to network with you. Sending them a note that you enjoy their work goes a long way to receiving a reply.

5. Nikhil Satija and I became Facebook friends. One day I noticed a short post from Nikhil and checked out what he was doing. That led to a unique joint venture for promoting a high ticket product. There is more information at his group Million Dollar Business on Facebook and at the page I webpage I set up to introduce people to this idea. ( Click Here ) Today we are working together on developing traffic flow and that is fun.

6. Another post led me to Bubble Ply . Now imagine the likelihood of paying attention to a name like that. Well this post from a FB friend led me to that site and all I can say is wow. I posted an article about this or should I say I demonstrated this technology in a post Titled “Nobody Is Talking About This …Is This off The Charts or What? ”

(Remember I am writing about things that have happened in just the last three weeks of being active on Facebook)

7. I learned about Twitter and can follow some of the activity of interesting people. Just this week I learned how to sync Twitter with Facebook using an application on Facebook called twittersync. Guess where I learned that? Correct a Facebook friend led me to that solution. Candidly I am sure about Twitter but I am active with it and I will likely write about Twitter at some future date.

8. My friends introduce me to games and applications that I never would have given any thought to. Realistically I decline many of those invitations. While they may be interesting, like many other people I make choices as to how I will use my time. However, several of those recommendations I am experimenting with and one of them looks to be very powerful and is in the category of “I can’t believe more people are not in a buzz about this!” What is it? See the next item on the list.

9. One of my newest friends is Michael Wolf. He is CEO of a UK based company that has developed a very fascinating application that assists people in 1.) Promoting their expertise 2.) Finding people for projects and 3.) Researching a question or issue. Currently this is a Facebook application. It appears to be very new as there are some technical challenges still being worked out. I am in touch with Michael and have given him details that may help his company work out the remaining issues. I will be writing an Action Plan Tracker on this application when the technical issues are worked out and I have more experience with it. What is interesting to me is that this application falls within the scope of another business model idea I had developed within 24 hours of Michael contacting me to be his friend. A great example of the Law of Attraction working.

10. I wrote about this in Part 2 and clearly this last item is the number one reason I am active with Facebook. I have 400+ more direct connections around the world than I had three weeks ago. I feel that I know a number of them quite well and our relationships are growing closer. This connection feels real good to me. One of the key principles I have taught in The Prosperity Now Program is that to me our main goal is being at peace. Yes we deserve all this world has to offer but I we are not at peace with who we are and what we have, all the money and what that can buy means nothing. At some point all of us leave all the stuff behind and what remains is our footprint on the soul of others.

Patsi, you are a wonderful lady and thank you for asking the question. I had no idea my answer would lead to a three part series, but I loved sharing this with everyone.

The close of this series is one that I use for my Prosperity Tip readers:

May you experience your pure potentiality and live the life of your dreams.

Steve Pohlit, Business Development Consultant and Coach
http://www.stevereports.com

Part 3 (Final For Now) Steve Pohlit’s Response To Patsi Krakoff’s (The Blog Squad) Question: Is Social Networking A Wast of Time?

In Part 1 the size of the social networking market today was introduced with specific reference to the rapid rise of Facebook in just over three years. Successful social networking includes opening the doors to your life. This seemed natural for the early adopters of social networking, but for many others today,it is not and is still not natural. I pointed out the leadership role John Reese has taken to introducing Facebook to his huge list and beginning to share parts of his previously well guarded life. John’s posture as well as others has a ripple effect on the business community.

In Part 2 I disclosed that relationships are the primary reason I feel social networking is a valuable use of time. I remind myself and share this view with you that in any relationship, you have to do your part. I accept total responsibility for those relationships that have fallen by the wayside in my life. I am not repeating those mistakes including ones developed in my world of social networking. People active on the social networking sites are giving and giving and giving more. That is real positive energy circulating. I have chosen to be with that energy flow.

In the last of this series I am opening the door to the more notable of my experiences in just three weeks of being active on Facebook. I am not holding anything back. There have been many wonderful experiences. I didn’t maintain a list and will probably remember others after this is published. These will provide you a good view of my experience in a short time. Sequentially:

1. I posted pictures of an event in Orlando and immediately a person who I have tremendous respect for messaged me and asked “Steve where is the car?” I then knew that John Reese was following certain information I was posting. The car was John’s Lamborghini. I have a picture of me and John with his car from that event. I found the picture and posted it. That brief communication reinforced for me that I wanted to make sure that everything I was posting would be viewed in a positive light by whomever decided to read it.

2. Travis Greenlee published a series of videos on growing your network on Facebook. He did a terrific job and I spent 30 minutes watching his series and taking notes. I developed an action plan tracker from those videos that I posted to the Action Plan Tracker site. I began working those action steps. Travis liked it – I am not sure that many of the 2,000 people in his network paid that close attention to his work . Welcome to the world of social networking. You can put the value out there but most people will not pay attention to it. We still live in a “give me the magic pill” society. I digress.

3. I developed the site Prosperity Tip. This is the front end for The Prosperity Now Program under development and the associated Prosperity Tool Chest which is the most powerful tool for transforming your life if that is something you want to do. That background is important because right about the time I was becoming active on Facebook I was finishing the book The Moses Code by James Twyman. There are no coincidences and one of my new friends was talking about Facebook Groups. So I thought I would look up The Moses Code group and it wasn’t formed. I formed it immediately. The next morning there were maybe 6 members with me and my daughter representing 2 out the 6. One of the other members is the author – how cool is that? You can join a group on Facebook reflecting your interests and start one of your own. I notice that there are a huge number of groups. Many are started and few are that active and stay on topic. If you start one, stick to the original purpose.

4. Authors I highly respect are in my network: Joe Vitale, Deepak Chopra, Joe Sugarman, John Assarof, James Twyman to name a few. Of course there are experts who are not on Facebook but many are. Do not hesitate to approach anyone to network with you. Sending them a note that you enjoy their work goes a long way to receiving a reply.

5. Nikhil Satija and I became Facebook friends. One day I noticed a short post from Nikhil and checked out what he was doing. That led to a unique joint venture for promoting a high ticket product. There is more information at his group Million Dollar Business on Facebook and at the page I webpage I set up to introduce people to this idea. ( Click Here ) Today we are working together on developing traffic flow and that is fun.

6. Another post led me to Bubble Ply . Now imagine the likelihood of paying attention to a name like that. Well this post from a FB friend led me to that site and all I can say is wow. I posted an article about this or should I say I demonstrated this technology in a post Titled “Nobody Is Talking About This …Is This off The Charts or What? ”

(Remember I am writing about things that have happened in just the last three weeks of being active on Facebook)

7. I learned about Twitter and can follow some of the activity of interesting people. Just this week I learned how to sync Twitter with Facebook using an application on Facebook called twittersync. Guess where I learned that? Correct a Facebook friend led me to that solution. Candidly I am sure about Twitter but I am active with it and I will likely write about Twitter at some future date.

8. My friends introduce me to games and applications that I never would have given any thought to. Realistically I decline many of those invitations. While they may be interesting, like many other people I make choices as to how I will use my time. However, several of those recommendations I am experimenting with and one of them looks to be very powerful and is in the category of “I can’t believe more people are not in a buzz about this!” What is it? See the next item on the list.

9. One of my newest friends is Michael Wolf. He is CEO of a UK based company that has developed a very fascinating application that assists people in 1.) Promoting their expertise 2.) Finding people for projects and 3.) Researching a question or issue. Currently this is a Facebook application. It appears to be very new as there are some technical challenges still being worked out. I am in touch with Michael and have given him details that may help his company work out the remaining issues. I will be writing an Action Plan Tracker on this application when the technical issues are worked out and I have more experience with it. What is interesting to me is that this application falls within the scope of another business model idea I had developed within 24 hours of Michael contacting me to be his friend. A great example of the Law of Attraction working.

10. I wrote about this in Part 2 and clearly this last item is the number one reason I am active with Facebook. I have 400+ more direct connections around the world than I had three weeks ago. I feel that I know a number of them quite well and our relationships are growing closer. This connection feels real good to me. One of the key principles I have taught in The Prosperity Now Program is that to me our main goal is being at peace. Yes we deserve all this world has to offer but I we are not at peace with who we are and what we have, all the money and what that can buy means nothing. At some point all of us leave all the stuff behind and what remains is our footprint on the soul of others.

Patsi, you are a wonderful lady and thank you for asking the question. I had no idea my answer would lead to a three part series, but I loved sharing this with everyone.

The close of this series is one that I use for my Prosperity Tip readers:

May you experience your pure potentiality and live the life of your dreams.

Steve Pohlit, Business Development Consultant and Coach
http://www.stevereports.com