The First Step to Building Profits

It is important to understand that in order to build profits, a profit must first be earned. If your business is a start-up or has been losing money, the main focus of all your activity is to make a profit.. not  just any profit, but a cash profit. Cash profit is where your cash balance is growing after you cover all your expenses whether they be paid daily, weekly, monthly, quarterly or annually.

If your business is not in a cash profit situation, you will not be able to stay in business indefinitely.  There will be a point when you run out of cash and you have to close your door. In the Proof of Concept article I mentioned Twitter as an example of a company whose business model is exciting but whose excitement will eventually die if it does not turn profitable.

One of the best ways to begin making a cash profit and then make even higher cash profits, is to develop a financial performance picture twelve months in advance. This financial picture is how you want you business to look financially a year from now. I always advise clients when doing this work to look at what the business has been able to earn in the past and then increase it  significantly.

Individuals  use a technique know as vision boards to focus on things they want including lifestyle improvements. The financial model of what you want your business to look like is your business vision board. “If you can see it you can achieve it.”

There is more to it than creating a picture twelve months out but that is a key starting point.  For purposes of building profits I do not advocate going beyond a twelve month horizon as there are two many variables.  However, when doing strategic planning a more forward outlook is appropriate.  For now we are focused on building profits near term.

Sending you energy of health, happiness, prosperity

Steve Pohlit

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

727-587-7871
Email

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies.  Steve is a business owner and an expert business consultant focused on building profits and net asset value. He is very experienced with Internet marketing and social media marketing.  All articles published by Steve unless specifically restricted may be freely published with this resource information.

Build Profits on Facebook

Build Profits is  back on Facebook.  This group was originally started in mid-2008.  Early morning on July 8, 2009 the original group was compromised. Within Facebook’s system, the practical solution was to shut down the  group and restart.

While being absent from Facebook, the strategy for the new Business Profits Facebook Group was modified.  The scope of what will be presented to members of this group will be totally awesome. Build Profits will cover all proven proven principles, processes and tools  for building profits and building business asset value.

Some of the information on tools and techniques for Building Profits  are fairly new when placed on the “business knowledge” timeline. For example, members will receive proven social media network and social media marketing guidance. Yes I will  include how to use  Facebook, Twitter, LinkedIn, YouTube, blogs and more to Build Profits. You will also always be reminded of the one certain measurement of how well you are building business profits and business value.

I am passionate  about the fundamentals of business and the tools we have.  I am also very passionate about how Universal Laws apply to all areas of our lives and yes that means business.  Members are in for a wonderful ride. Membership is free and all you have to do is go to this Facebook Link and join us.

I hope you join us. I would love to experience the contribution of your energy, experience and  wisdom.

This is the link Build Profits on Facebook

Sending you energy of health, happiness, prosperity

Steve Pohlit

Business Consulting, Executive Coaching
International Business Resources

Social Media Services
New Digital Media, Inc.

727-587-7871
Email