Steve Pohlit – Page 23

DubLi Auctions, DubLi Auction Network Shows SEO Value of Video and Blogs

Please see the content below this video for each of the links mentioned.

The report mentioned in this video was published on Steve Reports on 9-15-08 here is the link: http://tinyurl.com/5fk85s The article shows how video took my site http://dublian.com to number one on Google. This video now shows how the report published on my blog is in the top ranking on Google. The key to that ranking are the keywords in the title and in how I have permalink set in the WordPress settings.

This is an example of what you learn when you join my Facebook Groups teaching video, blogging and building business profits. Those groups are:

YouTube Mastery
Blogging For Profits
Build Business Profits

Remember I have a do it for you package that is awesome. It will save you a ton of time. As an example, I am experienced in setting up each of the features and it will take me nearly 10 hours to set this up for you. So this is a great value.

Do It For You Package ..Read Carefully…The Fine Print Contains A Gold Mine!!!

My highest recommendation is a four pronged attack designed to generate immediate results for you business. These are:

Contact Information Capture and Email Marketing
Video Marketing
Blog Marketing
Integration of Video and Blog With Your Web Site Foundation…SEO on steroids.
The following is how we will work together for immediate results for your business:

Hosting One Year
Full Cpanel Access Your Log-In and Password
Your Domain Hosted on My Server
Setup a Website Template on Your Domain
Wordpress Blog Set-Up In A Subdomain
10-15 Plugins Loaded
Up To Three Graphical Blog Templates Loaded That You Pick
Your Own Email Autoresponder Account With Three Getting Started Messages
Three 4-8 Minute Videos Optimized for Video Syndication and Integrated With Your Website and Blog. This feature alone is worth more than the price of this package.
Up To 10 hours of consultation focused on guiding you to making more money with your business starting now. The value of this feature exceeds the price of this package. If you don’t agree after we work together, I will refund all your money and the products we developed plus the hosting is still yours.
Is this a great deal? Well it could be worth many millions. You tell me. What is your business and what is your idea?

Pricing: 2000.00 If you prefer a payment plan, $1,200 to start and $1,200 upon completion.

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

This report may be freely distributed without restrictions with the original content including this resource box remaining unchanged. Author: Steve Pohlit, Business Consulting Services, Executive Coaching, please visit www.stevepohlit.com

Turnaround Management, Crisis To Profits

The headlines today scream credit crunch and bank failures. There are two very important points to remember:

People are still spending money

Money is available to finance business

If your business is experiencing a profit squeeze and liquidity crunch, even those two points are not very comforting. What you need is a laser beam focus on saving you business now.

Candidly, it takes experience, a serious but balanced posture and a clear plan that is implemented right now to save a company in trouble. I have updated the symptoms of a business crisis situation as well as a detailed action plan on what to do at my business turnaround site. This information is free. If you are concerned I recommend you Click Here to visit Turnaround Management now.

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Elite Business Leader Group Leaks Marketing As The One Action That Makes More Money Now

On October 8, 2008 a very select group of highly successful business owners met for 90 minutes to explore what strategies are working the best in today’s economy for growing their business. These business owners represent companies with current revenue and gross marging growth rates (this year vs. last year) of at least 10 %.

With no close second choice, each person said that an aggressive marketing plan, rationalized and implemented each day was solely responsible for the growth in their business. The only difference in the individual representations was the methods used. The marketing tools used to bring targeted companies through the sales funnel, varied in their application depending on the type of business. For example, while all companies had a business website, a number of the owners clearly used personal connection as the primary marketing tool.

I estimate about half of the nearly 30 in attendance use email marketing and direct mail. All have traditional media including business cards and other print collateral. 10% were experimenting with video and close to the same were experiencing with blogs.

Can you imagine what could happen with your business if you consistently focused on and implemented all of the following:

Email capture and marketing with the assistance of an autoresponder

Video and blog messages integrated with your website and business theme (message going out at a rate of not less once week.)

Selective use of press releases

Direct response mail

Google Adwords

Networking events

Monthly newsletter

Radio Show Interviews

Select print and electronic ad placement

Ebay store (if applicable)

Other depending on your business

My marketing module is tailored for each business. Nearly in all cases I am recommending the use of video and blogs to support a foundation website for the online marketing component. Of course customer contact management using email, phone calls, meetings and direct mail is critical.

I have prepared an introductory package that will help most companies jump start their revenue growth. This package is particularly attractive as it does not involve much time on the part of management. Here is the summary:

Do It For You Package:

Up To 10 hours of consultation focused on guiding you to making money. Is this a great deal? Well it could be worth many millions. You tell me. What is your business and what is your idea?

Price $2,000 flat or $1,200 up front and$1,200 upon completion.

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Advice on Business Advice …Don’t Buy It

If you are a subscriber to any business or marketing content email mail lists you know that every marketing person who has ever read a business book, walked in a bookstore, or touched the coat of an expert is coming out with headlines appealing to the fear that appears to be pervasive in the marketplace. Let’s take a look at some of the headlines appearing in my email box recently:

Subject Lines In My Email Box – A Small Sampling

What Is Your Economic Bailout Plan?

Steve, Annihilate The Rat Race

Turn Recession Into Prosperity

Just Follow This and You Will Make Money

Stop The Roller Coaster, I Want Off

Steve, How To Prosper In These Perilous Times

Recession Survival

Melt Down, What Melt Down?

Discover The Secret of Staggering Entrepreneurial Success

Everyone has a story that includes successes and failures. However only a few have experience that is valuable for others. Select coaches, advisers, consultants based on what they have done in their own business and not just based on what they say they have done for others.

I purchased my first company in the mid 90’s. It was a chain of drug stores in Tampa Bay with revenues of $50 million. There were more valuable experiences gained from being an owner for two years before it was sold that in my entire business career up to that point.

Soon after, I started an Internet Service Provider company and while doing that “pushed the experience envelope” in quite a few areas. I learned what can happen if you are juggling too much and assuming all is well. Can you feel that all did not go well?

Listen to those people who have experience with your business issues. They do not have to be an expert with your product or service. They must be an expert in helping you move forward whether that be marketing programs, organizational development, pipeline management, technology….whatever the areas that need the most attention. The best advisers are those who have a very clear grasp on your business model and quickly see the “A Priority” opportunities that can be moved on to realize maximum benefit quickly. You will not find this guidance “in a box” or emai. Personal attention from a person who understands and will guide your business forward and help you achieve your goals.

One starting point is to call me – Steve Pohlit 727-587-7871

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Advice on Business Advice …Don't Buy It

Subject Lines In My Email Box – A Small Sampling

What Is Your Economic Bailout Plan?

Steve, Annihilate The Rat Race

Turn Recession Into Prosperity

Just Follow This and You Will Make Money

Stop The Roller Coaster, I Want Off

Steve, How To Prosper In These Perilous Times

Recession Survival

Melt Down, What Melt Down?

Discover The Secret of Staggering Entrepreneurial Success

One starting point is to call me – Steve Pohlit 727-587-7871

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

How To Protect Your Data, Your List and Your Business

Fail To Act On The Information In This Report And You Could Lose Your Data.. Maybe Even Lose Your Business.

Discover How To Save Time, Minimize A Lot of Aggravation and Save Thousands of Dollars …Maybe Tens of Thousands of Dollars…Maybe Hundreds of Thousands of Dollars.

Best Part: Almost All of The Tools Are FREE!

You are about to discover how this report is likely worth a lot more than the $162.50 I paid for some of this information.When you consider the value of your data and the time and aggravation it will save you, this information is priceless. I hope this helps you and your business.

I just returned from the computer store that I have used for years to help me select new equipment, repair computers and provide advice on security. It is small shop about a mile from my home. I know the owner and senior technician well. I trust their work and advice.

Having owned a business with technical people I also know that sometimes things just don’t work right even when experienced competent people work on fixing them. This seems to be true for most things.

Problem:

My main PC caught a disease. I could tell when ads started popping up while visiting my regular business and news sites. The ads were bypassing my pop up blockers. I was disappointed my anti-spyware program didn’t prevent this.

After running a couple programs, I concluded I was not able to get rid of the spyware. I took the machine up the street and let my computer experts work on it. Like other professional service businesses they charge for their time. When they called and said all was fine I took the patient home after paying the $162.50 bill. I thought it was a bit high, but they addressed the problem the same day I called.

Well the patient wasn’t cured which was a bit upsetting after having dropped the $162.50. Since it was now Saturday night I looked at the paper Richard (the computer tech) gave me and noticed a list of programs I should be using to prevent viruses and spyware. One of those programs was a spyware software program already running on one of my other machine which was working without a glitch. (I don’t know why I wasn’t running it on all my machines. I am now.)

I installed the software and ran the sweep. Wow – I still had a critical condition on my machine. In fact, here is the report:

Items Found: 62
Traces Found: 151
Risk Rating: Critical

In a flash all of that was fixed and no more evidence of spyware on my PC. All of it is FREE except the spyware program that fixed my problems. The cost is $29.95 for a license that runs a year. Very well worth it when you look at the alternative of having to take your PC into a shop.

The List (According to the tech., all programs can be downloaded free at www.download.com

AVG free edition: Anti Virus	www.free.grisoft.com	I use this program and like it a lot
Spybot: Anti Spyware..Free	www.spybot.com	Just installed it.
Spysweeper: Anti Spyware	www.spysweeper.com	There is a free verson but I found if you have a problem the licensed version fo $29.95 is well worth it. Highly Recommended
Adaware: Anti Spyware, Mailware	www.lavasoft.com	No experience with this program
Ewido: Anti Spyware, Mailware	www.ewido.com	No experience with this program

Regarding this list: you will find a lot of information of anti spyware, anti mailware and anti virus software on line. The above is what one technician is recommending. Personally I have great results with AVG and Spysweeper.

Wait There’s More:

Backup Your Files: There are a number of alternatives for this. For about 4 years now I have been using Pocket PC which is a portable hard drive. It is small and has a lot of space plus it connects to my USB port. I really like it but have found the need for more space so I am using another model. Key point is: the backup is what is important. There are quite a number of quality portable hard drives on the market. Don’t over analyze, just get the one with the most space you can afford and has the size you can travel with if you choose.

Firefox: the more I use this browser the more I like it. Download it free at http://www.mozilla.com/firefox/ There seems to be fewer security issues with Firefox.

Access Codes: user names and passwords to all programs and machines need to documented and stored in more than one place. If you are a business, I recommend at least two people have this documentation. If you are an entrepreneur I still recommend two people have this information. Yes I know all about RoboForm. I use it and recommend it. My first point remains.

Customer Database Records (Your List): I know one internet marketer who takes a copy of his list to his safety deposit box at his bank once a week. He understands how valuable this is. Alternatives include having the data on multiple machines and backup storage devices and the list must be copied and stored offsite on a schedule that makes sense based on how rapidly your list changes. NOTE: if you use third party membership and autoresponder software, you must download your list regularly into your computer and then follow your computer backup procedures.

This report will only help you if you take action!!! Come to think of it everything seems to be dependent on making choices that will help you and your business then taking action. You now know, the rest is up to you.

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Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Business Expert Takes Exception T0 Small Business Advice Published by WSJ

The question raised by the Wall Street Journal to 5 consulting experts was what advice do you have for small business owners trying to survive in this economy. For the complete article please click on the following link:

http://online.wsj.com/article/SB122243729863478905.html

It has been my experience working with a large number of clients in retail (apparel, restaurants, convenient stores, drug stores, automotive, motorcycles,general merchandise), manufacturing, distribution and construction clients that very few have an effective revenue building process in place as well as disciplined management control system. None of these points were printed by the WSJ. In all fairness to the consultants interviewed, I know editors do not always write what is said and what is said can be taken out of context.

The following are my comments posted at the Wall Street Journal with additional points for clarification in parenthesis.

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It is rare for advisers to focus on the opportunities for growing revenue and in most cases the opportunities are huge. There are proven tools and techniques that are often ignored. (The tools I was referring to are : specific plan to grow the profitability of existing customers, direct mail, email marketing and the effective integration of a website, blog and video) Companies do not survive long term with a “cut costs mentality”. When a business is run with the right management system there really should be very few costs to cut in the first place. If there are, then take action right now and strengthen the controls that allowed that spending to occur in the first place.

Focus on asset management is always essential and particularly true in a weakening economy. A company with receivables and inventory should spend more time addressing and implementing actions to minimize the risks of not collecting amounts due and for resolving any slow moving inventory. (I always guide business owners with AR and Inventory to establishing the right credit policies and buying practices to begin with then have a disciplined monitoring system in place.)

The advice to tie a percentage of non-sales related employee compensation is generally theoretical except for executives and management. (I am an advocate of pay for performance particularly for the higher paying positions in the business.) As for Lines of credit, it is true there is increasing risk of those being cut or eliminated. There is also a risk that bank debt will be accelerated particularly if there are areas of debt covenant non-compliance. If credit is key to company operations, an aggressive evaluation of all means to strengthen liquidity is needed and that process should already be in place. If not, begin today. (Surprisingly liquidity management is often much weaker in most companies that one would expect. This is normally the first step in any consulting engagement where increased business performance is the goal.)

Bottom line advice: general guidance provides a framework for the enhancement of a detailed control system specifically designed to strengthen revenue, profits and liquidity.

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Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Failed Financial Bailout and The Responsibility of Business Owners and Executives

You already know the failure of the $700 billion bailout bill triggered a 777 point drop on the DOW. CNN reports that the markets lost $1.3 trillion dollars of value in one day. I didn’t double check their math. Let’s just say it was a big decline.

There will be plenty of advice on this situation. Unnamed top consultants cited in Forbes today already advised: “cut costs and grab the low hanging fruit”. Thank you for that clear direction. There will be a lot more of similarly “valuable” advice in the coming weeks and months.

This is not a “what happened ” report or “who should take the blame” report. This is simply a Wake Up Call To Say – Stop Living A Life of Illusions! Accept responsibility for your business. Do the following today. In fact, implement these right now:

Take focused action to grow profits and sales every day. Do not blame outside factors. Every business works in the same marketplace. Define the five “A” areas of your business that drive profitable sales and spend 80% of your time on those. That is four out of five days.

Treat your support network with respect and help them grow faster than your business since your business will follow the growth of your skills. Your support network should be selected based on your personal weaknesses not your strengths. Don’t go for clones.

Optimize all your assets including, people, receivables, inventory, fixed assets. Each one of these assets replace cash. You need cash to grow.

Evaluate, decide then act. You don’t need a two year study to enter a new market or even a new country. You can test it beginning now. This is the “bias for action mindset”.

Treat all the same as you would like to be treated. When someone does not treat you well ask yourself what you are doing to attract that behavior. Yes that is exactly what I meant to write.

Each of these areas takes work to implement. If you need help, Email Me (Steve Pohlit) or call me at 727-587-7871

Consider This:

Some members of Congress stood ground and said “it is not the government’s job” or ” I am in favor of a solution, but this plan is not good for America.” I don’t know their personal situation, but most likely some of them have personal money in mutual funds and stocks that got clobbered today by their vote. How would you vote if you know your net worth would tank by your no vote? Would you be able to vote your belief. Actually I respect all who voted their belief system regardless of the vote.

Politically there are big issues on the agenda and people are lining up for what the government should do on a number of social issues. The bigger question is whether the government should be involved in any of these social issues in the first place. It seems to me our country was founded on the principle of independence – life, liberty and the pursuit of happiness. I don’t recall anything that says that if we pursue happiness and experience unhappiness, the government should bail us out.

If you don’t remember Enron, Google it. Out of Enron came Sarbanes-Oxley. That was the legislation designed to prevent another Enron. I can show you Power Point slide where I pointed out that this was useless legislation. There already were laws for corporate governance in place. I was one of the few in the accounting and legal professions arguing against it. It passed and the cost has exceeded the bailout that failed today. That cost was paid for by consumers where the price of products and services had to absorb the cost of implementing Sarbanes-Oxley. History teaches us a lot if we pay attention. When I work with business consulting clients I help them implement what I know to work from experience as adapted for the the individual differences of the client. It works when the client pays attention and acts as guided.

Sarbanes-Oxley was designed to prevent a bailout from even having to be considered. It didn’t and government legislation will never prevent transactions with little or no economic substance. But we continue to live in an illusion that government can solve all of these issues. It can’t and nor should it, because that is not the intention for our government. ” We The People” are responsible.

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

The Truth About The Financial Markets and What Your Company Needs To Do Right Now

First Point: I do not know the truth of the reasons for or the extent of the weakness in the financial markets. Neither do financial news editors or anyone in the government.

Second Point: Accept the fact that financial markets are in turmoil and consider some rational information. The following is an excerpt from an article published by Marc Cenedella who owns The Ladders. It appears to me that what Marc writes is accurate and maybe it will help you understand the practical risks related to the liquidity for your business. Following Marc’s comments, I present a three step action plan for you. Marc writes:

” It came to a head last week.

The bankruptcy of Lehman Brothers caused one of the money-market funds – the “MMA” accounts that you might be sweeping your cash into in order to get a slightly higher return on your money – to “break the buck.” So your dollar invested in that particular money market was now worth only 97 cents. That is, the account that we all thought was safe turned out to be not safe.

As a result, reasonable people like you began, not surprisingly, to withdraw cash from MMAs and put it into super-safe investments like government bonds and gold. At one point during the week, some government notes were trading at a negative interest rate – that means people were willing to pay more than a dollar today to make sure they got back their dollar in thirty days!

Extraordinary times, indeed.

Because this “money market” has historically been very, very, very reliable, operating companies had come to depend on it for daily financings of really mundane stuff – buying inventory, financing payables, funding payroll.

So with MMAs draining cash, the real operating companies of the country, from the Fortune 1000 to your local beer distributor, began to find that the funds they needed to operate their daily business were not there, or were priced with ludicrously high interest rates. As a result, real companies, not just those on Wall Street, were facing a dire situation.

By Thursday evening, it got so bad that Secretary Paulson and Chairman Bernanke went to Capitol Hill to explain the situation to lawmakers. Senators present commented, they were told “that we’re literally maybe days away from a complete meltdown of our financial system, with all the implications here at home and globally.” Another said: “History was sort of hanging over it, like this was a moment.”

In the absence of action, what we would have faced this week were real companies unable to do business. Unable to buy inventory, unable to pay their bills, unable to meet payroll.”

Steve Pohlit’s Three Step Action Plan Related To Your Company’s Liquidity:

1. Implement a daily liquidity (cash management) “flash report” if you don’t already have that in place. This report gives you the status of all cash and near cash balances (typically inventory and receivables) along with short term liabilities. I advise using more than one financial institution as a depository for cash balances.

2. If you have receivables and inventory in your business, you must develop a list of higher risk receivables and monitor those balances daily. Monitoring includes having a direct connect with the customers who owe you the money and a health report on their business. This same logic should be applied to critical path suppliers. Do not assume that any vendor can easily be replaced in this economic environment.

3. Take aggressive steps to move your business forward. Step up near term performance goals. One of the best tools I have seen work recently for on line marketing is the combination of an integrated website, blog and video. I am preparing a special package to help those companies not using these tools to get started right away. In the meantime if you are ready to move on this recommendation or need help with the about three action stops or more, please call me Steve Pohlit at 727-587-7871

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit, www.StevePohlit.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Introducing YouTube Mastery and Blogging For Profits

The past four months I have been actively developing and testing video training for business. The test market has been and continues to be Facebook. The time line was about 90 days from idea to the point of being able to conduct valid live tests. This time line was mostly due to the time for my own personal development and I was moving a growing number of subscribers along the development path.

During this process I realized many questions continued to “bubble up” regarding blogs and what I recommended. In response I have now developed video training on how to set up a blog for business profits. That video series is new and not as developed as YouTube Mastery.

The Three Steps For Optimum On Line Marketing Effectiveness Today :

This is my number one recommendation for all companies and is what I work on almost always as a first step in any consulting engagement:

1. Website
2. Related Blog
3. Focused Video Posted To 1 and 2

You must be doing all three for maximum effectiveness.

More clarity on those in a future article since of course I recommend building lists and SEO content. This is an article not a book. 🙂

For now the following is an announcement I recently sent to over 1100 members of my YouTube Mastery Group on Facebook and included a reference to Blogging For Profits.

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Welcome All New Members: Here is the latest video training. I stand firm on my position you will not find the value that is in this training anywhere at any price and YouTube Mastery continues to be FREE.

YouTube Mastery How To Build Business Profits With Video 2

This is the continuation of the training of how to use what you have learned in the YouTube Mastery Series to help build your business. Of course there have been tips along the way. But now you look over my shoulders as I demonstrate how I am using video to further build the credibility of my consulting business.

Steve Pohlit shows two example of using the training taught in previous YouTube Master videos. The first two promote a business venture which is Dubli Auction Network at http://dublian.com The second is to help a client with marketing using video. The client is http://newhairlaser.com and the service is hair transplants.

http://dublian.com achieves number 1 position on Google search with video and http://newhairlaser.com receives 60 video views in 2 days worth nearly $300 in pay per click ads.

These are very successful examples and you can do the same.

Here is the link – Remember if you are registered at http://youtubemastery.net you have access to all the training videos in sequence. REGISTER NOW

http://youtubemastery.net/YouTube-Mastery-How-To-Build-Business-Profits-Wtih-Video-2.html

Steve Pohlit, President
International Business Consulting Resources
http://irconsultinginc.com

PS Want to know how to set up WordPress Blogs including cool templates and valuable plugins? Join Blogging for Profits http://groups.to/blogging

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My Commitment:

My firm will implement known best practices relevant for your business. They will work while I am coaching you and your company. You will receive the benefit of a very high return on investment. Best practices do not work on automatic. If you stop following what you learned after project completion, then you can expect the benefits to stop as well.

If you know what to do – do it now! If you are not sure, call me, Steve Pohlit, direct at 727-587-7871

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit http://www.stevereports.com

Network with me on Facebook: LinkedIn: Follow me on Twitter

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working Click Here For The Free Report

The Key Issues That Must Be Addressed Before You Buy Any Business of Any Size. Click Here For The Free Report

The Most Valuable Advice For Making More Money For Your Business and You:

Recently I hosted a conference call with two experts in the self-development industry. The information developed and shared with the callers is direct lead to my professional advice for companies:

The Most Valuable Advice For Making More Money For Your Business and You:

Establish a very clear picture of where you want your business to be and then release the gap between that picture and your current reality.

The follow-on advice to this Actual (Current Reality) -Standard (Clear Picture of Your Goal) = Variance (The Gap) is that anytime somebody’s thought, words or actions attempts to destroy the picture you have created. For business the picture needs to include financial performance as well as company culture and lifestyle. I have written and recorded videos on how to begin rolling back twelve month financial rates of performance to what has to be done this week to achieve those goals.

With the guidance and the track record in place to help most companies achieve extraordinary performance, do you know what the one thought that is pervasive? “Well things are bad right now and I don’t want to spend any money on help or doing anything different.” Attitude is the most damaging gap. Release the pessimistic attitude and open the door to the ideas and action that will move your business forward.

You have a choice. Let external situations mandate your results or create your own reality. Successful mindsets create successful results.

I am a big fan of Internet Marketers. I love the buzz they can create. The subject lines used to grab your attention and the sales copy are works of art. Of course beauty is in the eyes of the beholder. Great subject lines and great copy will always work because the copy appeals to our emotions. The copy convinces us that when we buy a product or service we will have the life of our dreams.

My consulting practice does not promise you anything but this:

I will implement known best practices relevant for your business. They will work while I am coaching you and your company. You will receive the benefit of a very high return on investment. Best practices do not work on automatic. If you stop following what you learned after project completion, then you can expect the benefits to stop as well.

Sharing with all my readers the energy of peace, happiness and abundance

Steve Pohlit, Expert Business Consulting

Email Me, Steve Pohlit to schedule A No Obligation Consultation On Building Your Business Profits.Need more customers? Let’s discuss how to use cutting edge Social Media Marketing in the revenue building cycle of your business to drive your profits sky high. If your company is not growing revenue and profits, if your company is not cash flow positive Click Here for more information about Turnaround Consulting Services for Business In Crisis

Follow Me and I Follow You http://Twitter.com/BuildProfits

FREE Report:
How To Increase Business Profits by 30% or More in 90 Days or Less

Connect with me on Facebook Click Here

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies. Steve is business owner and an expert business consultant, direct response and social media marketing and social networking security expert . Steve is focused on helping companies improve their business performance. All articles published by Steve unless specifically restricted may be freely published with this resource information.

Dubli Auction Network – Pay Attention To These SEO Results

Background:

Several months ago a gentleman living in Naples, Fl. called me and asked me to look at Dubli Auction Network, a business about to enter the US. I was not real interested in this pitch. However, there was something that suggested I take a closer look.

In retrospect I know what caught my attention. The credibility of the caller and his partner Denise was the reason. More on that later. Here is what happened and the results to date:

1. I looked at the business that started in Europe and quickly realized it applealed to the auction market, which is huge, and to the casino market, also huge.
2. I felt the reverse auction offered by Dubli Auctions presented a unique marketing proposition.
3. Based on the evaluation of the first two points I concluded Dubli Auction Network was worth some of my time.

The Lessson In This Story Is The Surprising Development of the Search Engine Position for Dubli Auction Network on Google.

My first test was to do a very simple web site to make sure I understood the opportunity for the consumer and the business opportunity associated with Dubli. None of the typical SEO techniques were used. Minimal thought to keywords and descriptions. The site is still very much like the original design and can be seen at www.dublian.com I was successful in having the primary keyword Dubli in the domain. My idea for the domain was Dubli Auction Network or DubliAN and so it was.

At this point nothing unusual. I was simply using my Dubli Auction Network site as a reference point in my discussions with my friends Alfred and Denise in Naples. Then while developing www.youtubemastery.net I thought it would be a great idea to add a video to my Dubli Auction Network site and I did that.

Denise called two days later and asked me if I was aware of my site being on the first page of Google. I had not. When I looked and called her and said I was in the number one position … a first with other than my own name on Google search. The video had captured the attention of the keyword Dubli Auction

As I write this, my site has two out of the top 4 positions for Dubli Auction. I view this experience as a powerful demonstration of the value of video for SEO. I have more examples but this one should get your engines started. Go to Google.com and enter Dubli Aucton in your search . Look at the postioning of http://dublian.com

This Is Not About Video!
This Is Not About The Consumer Market for Dubli Auction Network!
This is Not About The Business Opportunity With Dubli Auction Network

This Is About How To Use The Lastest Tools For Helping Your Business. These tools include SEO, YouTube Mastery, Blogging For Profits.. and more all linked to an integrated marketing strategy. Can You Do This Yourself? Absolutely? If you want to accelerate your results with my help call 727-587-7871.

Sending all my readers the energy of wellness, peace and abundance

Steve Pohlit http://www.stevereports.com

Network with me on Facebook: LinkedIn: MySpace: Follow me on Twitter

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working Click Here For The Free Report

The Key Issues That Must Be Addressed Before You Buy Any Business of Any Size. Click Here For The Free Report

Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. Don’t miss my FREE Report: How To Make More Money With Your Business Now and Long Term I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports and my prosperity building tool (best tool ever for helping you manifest your goals and dreams) is The Prosperity Tool Chest and guiding articles posted very often at Prosperity Tip

Fear of Failure, Recession, Bankruptcy … More: The Law of Attraction Is Always Working

Are you one of the hundreds of millions who check the papers, TV, radio or Internet to see how things are going? Do you decide on how you are feeling by what you read or others talk about? Do you think the information we receive about our economy, the world, our health, our relationships is the truth or someone’s opinion of reality?

Recently a friend invited me to a restaurant for diner and the owner introduced himself and his wife. His name is Richard. Richard discovered, because he asked, that I had some experience with business. He wondered what I felt about our economy. I said that I didn’t understand why so many perfectly intelligent people decided they were agreeing we were in a recession. A few reporters decided some numbers suggested that and all of a sudden an entire nation is feeling bad.

I relayed some of my experiences. I have worked with companies struggling in what reporters labeled boom times. I have also worked with companies doing extremely well in periods labeled as declining, recessionary and so on. I feel the difference in doing well and not doing well is what we think about, our experience managing changing circumstances and knowing when to request help.

My firm International Resources (www.IRConsultingInc.com) is successful helping companies large and small improve business performance. Nothing is ever stagnant so we work with management so they are better prepared to benefit from positive trends as well as reverse negative one. If you feel your business could be doing a lot better but you are not sure how to prioritize and structure your company for much higher profits, call me and let’s discuss it. I am Steve Pohlit and my direct number is 727-587-7871.

If you think about those times when nothing seemed like it could go wrong, how did you feel? Going deeper what did you think about? Did your attention give rise to more success or not? In general, I would guess that the upward spiral continued and if you are not in that state now it is because you heard you should be doing worse and feeling bad.

Remember the downward slides? Maybe you feel you are in one of them now. You probably recognize that it is your mood that is making the biggest difference. Look out around you. What do you see? Doom and gloom or prosperity? I feel you see what it is that you want to validate. if you want to feel that many other people are enjoying their work and their lives, that is what you will see. You can also experience the reverse.

The mood of lenders is restrictive. The mood of many business leaders is cautious. There is no upside to a corporate or financial institution employee taking any risks right now. Yet the economics of many deals have never been better. There is little or no upside to a reporter publishing any positive economic news. Sensational negative news sells. Why is that? I don’t know but if it didn’t sell well it wouldn’t dominate the newspapers and media.

Do you want the recession to be over? Then declare it is over. If we don’t stop this insane attitude, we will continue to get more of what we focus on. That is the Law of Attraction. “The only thing to fear is fear itself” That a famous historical quote. President Roosevelt knew that fear is a powerful emotion that attracts negative results.

Who do you know that sets a great example on a balanced attitude regardless of published economic trends? One of my favorites is Warren Buffet. He has the long term view and recognizes there can be periods of time that don’t yield the same results as others. He is one of the wealthiest men in the world and goes to work every day because he loves what he does. I admire his attitude and learn from him and others like him.

So if you have read this far I ask what are you going to do different starting now? Are you going to stop buying the doom and gloom stories? Are you going to start developing a stronger and consistent prosperity attitude. Join me in that mindset, posture and related actions. James Allen wrote “As A Man Thinketh” We move in the direction of our current dominant thought. What direction do you want to move in? Take your attitude temperature and depending on the reading you can predict where your company, job, finances and relationships are headed. It is all up to you just as it is all up to me what happens in my life. When more of us get that, not only will any doom or gloom be over but it won’t happen again.

Sending all my readers the energy of wellness, peace and abundance.

Steve Pohlit http://www.stevereports.com

Network with me on Facebook: LinkedIn: MySpace: Follow me on Twitter

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working Click Here For The Free Report

The Key Issues That Must Be Addressed Before You Buy Any Business of Any Size. Click Here For The Free Report

Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. Don’t miss my FREE Report: How To Make More Money With Your Business Now and Long Term I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports and my prosperity building tool (best tool ever for helping you manifest your goals and dreams) is The Prosperity Tool Chest and guiding articles posted very often at Prosperity Tip

How A Conference Call Problem Is Flipped To A Marketing Opportunity

Recently I planned to co-host a teleconference call where over 2,000 interested people were invited. When events of this type are planned, I usually anticipate a 5-10% reservation rate and then 20-25% of the people reserving their space will actually participate on the call.

Those numbers are not the lesson of this article. Although if you read the numbers carefully they wil help network marketers, direct response marketers and people managing special interest groups off line and on line. This article is about the doors that opened when I failed to understand all of the featurs of the new conferencing call system I was testing and I couldn’t connect the callers. I rescheduled the call.

In a prior life I would have blamed a lot of people but now I look and say what could I have done to prevent this problem? The number one action (and yes I knew this but didn’t do it) was to test the system before announing and promoting the call. I had assumed I understood how it worked from the training that was available and I didn’t. So I accept responsibility for needing to reschedule the call.

First lesson: always test …always.

The conference call system is fairly new and once discovered I really wanted to use it. The features and benefits for a free system were “off the charts.” I was further impressed by an email from the company’s CEO who had learned of my canceled call and wanted to know about the difficulty and what they could do better.

Second Lesson: when a customer even a free customer has an issue, find out what you can do to solve the problem and possibly prevent it from recurring.

In order for me to answer the question for myself and the CEO as to what can be better I needed to make sure I understood how this system worked. Often times when I have a question I will become the teacher since if I can successfully explain it to someone else then I understand it myself. So I developed three videos of enhanced training for this system which is called Callifower. These videos are below.

Third Lesson: You understand an important topic well enough if you can teach it.

Now this is where my business analytical and consulting skills really kick in. I stepped back from this situation and asked, other than my group who else would benefit from this conference calling system and training? Here is a short list:

1. There are groups using conference calling extensively now. They include network marketers, internet marketers launching products to name a few.

2. Companies with employees in remote locations. These can include outside sales people on the road, managers of stores in multiple locations, trucking companies with drivers on the road, employees in mulitiple offices or plant locations. Are you beginning to see the opportunities.

Fourth Lesson: Be open to how technology developed for one group can be applied to non-targeted groups.

This is the advantage of working with a business consultant exposed to a wider range of company practices. However, like companies not all consultants have expertise in marketing tools like blogs, video, social networking, conference calls, syndication, direct response and more.

International Resources and specifically this consultant is very connected to not only the latest tools that are developed but more importantly often has personal experience with what is working. This logic can be applied to company managers who identify a practice that works well and can share that using video, white papers, blogs, press releases, emails, newsletters and seminars with customers and even competitors. Very few discoveries are extremely proprietary and often “speed to market” with information establishes credibility.

What really caught my attention about Calliflower were the features of being able to see who is on line and multiple ways for participants to ask questions and participate. Check out these videos:

Video 1: Calliflower Conference Call Training for Participants:

Video 2 Part A Calliflower Conference Call Training for Conference Hosts:

Sending all my readers the energy of wellness, peace and abundance.

Steve Pohlit http://www.stevereports.com

Network with me on Facebook: LinkedIn: MySpace: Follow me on Twitter

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working Click Here For The Free Report

The Key Issues That Must Be Addressed Before You Buy Any Business of Any Size. Click Here For The Free Report

Discover One Way Your Business Can Make More Money Fast..Legally

I remember a Jay Abraham lecture on the only three ways to increase sales. I will never forget it. I couldn’t help thinking that it was so obvious yet I had never heard it before and didn’t think of it myself.

Isn’t that the case in so many instances? We discover the opportunity is right in front of us, obvious and not complicated. The following video may be one of those instances for you.

Sending all my readers the energy of wellness, peace and abundance.

Steve Pohlit http://www.stevereports.com

Network with me on Facebook: LinkedIn: MySpace: Follow me on Twitter

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working Click Here For The Free Report

The Key Issues That Must Be Addressed Before You Buy Any Business of Any Size. Click Here For The Free Report