Top 7 Steps For Strengthening Sales and Profits In The Restaurant Industry….Actually Applies To Most Businesses:

Top 7 Steps For Strengthen Sales and Profit In The Restaurant Industry….Actually Applies To Most Businesses:

1. Know your customer!  People coming thought the door and buying should be acknowledged with an email or card and possibly more. How do you do this?  You need to have their contact information and specifically an email address and now ideally their cell phone number.

Here is an idea on how you do that: Buy them a drink or a dessert in exchange for their information.  Here is the key: when you identify a particularly important person, the owner comes to the table, welcomes them and offers to buy their dinner in exchange for the cell phone number so they can be alerted for a very special event. Now before you say this ticket could be $200 or more I ask you how worth it is to have the cell phone number for key text messages with VIP’s and I mean people whose net worth is in 8 figures. This is huge

2. Have a plan. Your financial plan should be an annual target that can then be detailed to a weekly plan.

3. Know your numbers. Traffic and sales by time of day. Track your trends. Use this information to market to your list. Invite them to slower times using incentives.

4. Use all proven marketing tools to help grow your business. These include direct mail to targeted zip codes and ads with a “hook” in publications your target customer reads and other venues like radio, participation at key charitable events, local/regional festivals that are for your target audience, on line promotions and more.

5. Have your on line credibility in place meaning a website and social media presence

6. Use a referral marketing system. Reward people for inviting their friends and colleagues.

7. Monitor the variances from plan in all areas of your business. Nothing is excluded: payroll, food costs, utilities….the gold is in the detailed analysis of the variances.

Now You Know…Success Is In The Details.  Failure is almost always a result of not consistently following the steps that have been proven to lead to success.

Steve Pohlit

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit CPA,MBA has been the CFO and COO of  major domestic and international companies.  Steve has extensive business ownership experience having purchased and started off line and on line businesses.  Steve offers his  business building experience to companies and entrepreneurs with business coaching and business consulting.  His  focus is on building business  profits and net asset value at above average rates.   All articles published by Steve unless specifically restricted may be freely published with this resource information.

Fast Start To Success With The Accelerated Accountability System

As a business consultant and coach I continue to work with people every week teaching and helping them implement the skills and action steps I know work.  My experiences being employed in very successful organizations, consulting with companies across numerous industries as well as running my own businesses have shown me certain fundamentals are pervasive in companies that are successful regardless of size.

The number one attribute that I find in everyone who achieves continually expanding goals is a disciplined focus of their attention on purposeful action. This means that with any goal there are certain steps that are needed if that goal is to be achieved.  For example in the real estate investment business where the model is to buy property, add value and resale the property, there needs to be a supply of the right deals, a supply of money for the initial purchase plus renovation and then money from an end use buyer.  Intellectually you can understand this formula but to turn the formula into profit there must be action. If you short cut the steps including the analysis there may not be any transactions or if there are, the profit you projected can be elusive.

Name a goal and the steps to achieve that goal can be mapped and once followed the goal will be achieved. This doesn’t mean the exact course is predictable. Taking action on anything is no different that what we experience in say traveling across town or the country. The route is mapped but the experiences can be surprising. When we encounter a delay or cancellation, we move around or through it. Business is no different.  Enjoy the process or get out of the game.

So what does all of this have to do with Fast Start To Success With The Accelerated Accountability Program?  I will use a recent example with a lady who I coached in front of  a live audience at a JT Foxx 360 Millionaire event. Her mission was to become a successful real estate investor and she had done  a great job of clearly defining her income goals and time line for earning that income. I challenged her on the amount and time line as they seemed somewhat aggressive considering her experience. However, she supported the amount and timing very well so they remained in tact.

Next I asked her how much time she had to devote to her business and she replied at least 50 hours. Given that I then asked her if she was committed to following the action steps necessary for her to take to achieve a successful transaction in 90 days or less. She said she was. With that response we were now able to move to the next phase which was to detail the steps she needed to take on a daily basis to achieve her goal.

These steps need to be planned by day so it is important to use an Excel spreadsheet or its equivalent for tracking your time.  For example, one of the steps is to contact people who may be a source of real estate deal transactions. That amount of time planned for that step will be more in the early part of the 90 day time line as deal flow is key to beginning the process of finding a transaction that will meet your profit goal.

The idea is to have this activity and time plan at the beginning of each week and to track your actual time spent and results of your actions. The accountability part is that this schedule is shared with your coach and if you are not using a coach, it can be shared with a business partner, spouse or a friend. Knowing someone else will be reviewing this information is a powerful motivator to keep your commitments.  This is intended to be a valuable tool and not a restraint on your life. The idea is to track chunks of time and evaluate the results.  So if you are making calls and having meetings what are the results? You are either making progress or not. If not, how you are implementing your action plan needs to be modified.

I consistently teach The Gold Formula.  The gold is in the variance and this applies to anything you intend to accomplish.  There cannot be a variance calculation without a plan. Once you have a plan you can compare that to what actually happened and most of the time there will be a variance. The variance will be positive or negative. When positive, keep doing more of it and when negative, make some adjustments.

Will the lady achieve her 90 day goal?  It is early in the process and we will know in less than three months. Maybe your goal is to start a business, expand your business, find a new job or a job. Maybe your goal is to be in a relationship or improve your health. Whatever your goal, once clearly defined you can use what I just described to achieve it. Now you know. Now go do it.

Steve Pohlit

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

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About: Steve Pohlit CPA,MBA has been the CFO and COO of  major domestic and international companies.  Steve has extensive business ownership experience having purchased and started off line and on line businesses.  Steve offers his  business building experience to companies and entrepreneurs with business coaching and business consulting.  His  focus is on building business  profits and net asset value at above average rates.   All articles published by Steve unless specifically restricted may be freely published with this resource information.

Wayne Allyn Root Is The Guest..and What They Are Saying

“He is loud, colorful, opinionated, often outrageous and controversial. He isn’t afraid to state his opinions on anything and everything.”

Bill Maher, Former Host of ABC’s “Politically Incorrect”

“The Odds-maker of EVERYTHING!”

Donny Deutsch, Host on CNBC

“It’s no surprise that he has propelled himself to the highest echelons of success in the gaming, entertainment, business and publishing worlds. His exuberance, enthusiasm and winning smile speak volumes.”

Millionaire magazine

Hey Friend,

Above are testimonials about the special guest we’re having on our teleconference call tonight.

His name is Mr. Wayne Allyn Root.

He is a super successful business mogul having started several multi-million-dollar organizations and controls a Vegas gambling empire, dubbing him the “King of Vegas.”

Wayne will be one of our featured speakers at my Mega Partnering event, and as part of my all-content event pre-training series, I want you to join Wayne and I tonight at 6pm Pacific/7pm Mountain/8pm Central/9pm Eastern where he’ll share his insights on his mega success in business and life.

There are very few people on the planet who have the range and depth of real world experience like Wayne, and this is your chance to learn firsthand how he thinks, acts, works and wins.

Needless to say, Wayne is an interesting and charismatic personality and someone you should get to know tonight.

Lines on this call are limited, so you’ll want to be sure to dial in a few minutes early so you don’t miss out.

You can gain access to the by dialing into this number:

218-862-6400

Access Code: 369 2976

I hope you can make it on the call. It starts at 9pm Eastern / 8pm Central / 7pm Mountain / 6pm Pacific.

Best regards,

J.T. Foxx

P.S. The early bird scholarship deadline is near. Be sure to visit http://www.MegaPartnering.com for more details on this once-in-a-lifetime event.

Steve Pohlit

Director: Business Consulting, Top 1 Coaching, and the JT Foxx Organization
Business Consulting, Executive Coach
Turnaround/Crisis Management

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

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727-587-7871

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About: Steve Pohlit CPA,MBA has been the CFO and COO of  major domestic and international companies.  Steve has extensive business ownership experience having purchased and started off line and on line businesses.  Steve offers his  business building experience to companies and entrepreneurs with business coaching and business consulting.  His  focus is on building business  profits and net asset value at above average rates.   All articles published by Steve unless specifically restricted may be freely published with this resource information.

The First Step To Building Business Revenue And Profits

People attending the classes where I teach and who join the coaching or consulting program often think there is silver bullet or magic potion for making money.

I teach audiences averaging 60 or so people all over the US and Canada how to build business profits. From this work, approximately 10% become coaching clients. I open most presentations stating that they will learn the exact formula used with those in the coaching and consulting program.

In the opening portion of every coaching or consulting engagement, I begin with  “now comes the first question that I taught in the class”. Some are still surprised when I begin following the exact process that they learned at the event. This is the first step I am giving to you, my loyal readers.

Even though I have taught them all the steps, most have not completed the first step to building business profits.  In fact I have been tracking the numbers and when I give the exact formula for building business profits, only 2% as me for the detailed report.

The Difference Between The Class and Business Coaching and Business Consulting:

The difference is the class teaches all the steps and consulting shows the client how to implement the steps.  So what is the first step?  The first step is to have a clear definition of your business that is in alignment with how you make money.  I know this seems simple but most people do not get this right the first try. The definition should be one that you can write in a few sentences and say very clearly in about 10 seconds.

Steve Pohlit

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit CPA,MBA has been the CFO and COO of  major domestic and international companies.  Steve has extensive business ownership experience having purchased and started off line and on line businesses.  Steve offers his  business building experience to companies and entrepreneurs with business coaching and business consulting.  His  focus is on building business  profits and net asset value at above average rates.   All articles published by Steve unless specifically restricted may be freely published with this resource information.

Harry Potter, Millenia Mall, Illusions

While working with a coaching client on site in Orlando, Florida I observed packed parking lots, traffic jams around Millenia Mall and filled restaurants. My comment was ” they have not heard there is a world wide recession!”

We discussed why the area seemed particularly crowded. The number one reason seemed to be that the new Harry Potter attraction had just opened at Universal Studios and it seemed be a huge draw.  So now I knew that my observation of the market could be distorted by a special event.

Later that day, I was invited to join a group at a very popular “upscale restaurant”. This place is very near Tiger Wood’s home.  My definition of an upscale restaurant is one where the dinner check for two including tip is in the $200 plus range.

After a marvelous dinner, I met the owner. I had a comment and a question. My comment was about the wonderful dining experienced I just finished. I assured him I really enjoyed it as did the  business people dining with me. My second remark was that his business is  actually an economic indicator…a barometer of how well people are doing.  Given that I asked how his business was doing on a comparable basis with last year.

Comparable analysis in business is where you compare the same period this year with the same period last year. In this example I was asking about business this year to date vs last year. He told me his business was down 30% and that the “upscale restaurant market” was down 40%.  He felt good as he was fairing better than the competition. I was not feeling that good about it considering the economic slide began accelerating in 2008.  This means the numbers in 2009 used as a comparison have already been on a decline so the decline in 2010 is particularly disturbing.

I mentioned to my client  and his key person in Orlando that I would send them a list of what I would recommend this restaurant business owner do to strengthen the business. I decided these 7 Steps could help many other business owners so I am using my blog for the action plan and I will email my friends to let them know about these ideas for their Orlando restaurant owner friend.

Top 7 Steps For Strengthen Sales and Profit In The Restaurant Industry….Actually Applies To Most Businesses:

1. Know your customer!  People coming thought the door and buying should be acknowledged with an email or card and possibly more. How do you do this?  You need to have their contact information and specifically an email address and now ideally their cell phone number.

Here is an idea on how you do that: Buy them a drink or a dessert in exchange for their information.  Here is the key: when you identify a particularly important person, the owner comes to the table, welcomes them and offers to buy their dinner in exchange for the cell phone number so they can be alerted for a very special event. Now before you say this ticket could be $200 or more I ask you how worth it is to have the cell phone number for key text messages with VIP’s and I mean people whose net worth is in 8 figures. This is huge

2. Have a plan. Your financial plan should be an annual target that can then be detailed to a weekly plan.

3. Know your numbers. Traffic and sales by time of day. Track your trends. Use this information to market to your list. Invite them to slower times using incentives.

4. Use all proven marketing tools to help grow your business. These include direct mail to targeted zip codes and ads with a “hook” in publications your target customer reads and other venues like radio, participation at key charitable events, local/regional festivals that are for your target audience, on line promotions and more.

5. Have your on line credibility in place meaning a website and social media presence

6. Use a referral marketing system. Reward people for inviting their friends and colleagues.

7. Monitor the variances from plan in all areas of your business. Nothing is excluded: payroll, food costs, utilities….the gold is in the detailed analysis of the variances.

Now You Know…Success Is In The Details.  Failure is almost always a result of not consistently following the steps that have been proven to lead to success.

Steve Pohlit

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit CPA,MBA has been the CFO and COO of  major domestic and international companies.  Steve has extensive business ownership experience having purchased and started off line and on line businesses.  Steve offers his  business building experience to companies and entrepreneurs with business coaching and business consulting.  His  focus is on building business  profits and net asset value at above average rates.   All articles published by Steve unless specifically restricted may be freely published with this resource information.

The Key To The Vault of Success

In the early fall of 2009 I was looking at the progress of my career. In the 18 months prior to that point I had created two on line based businesses and knew they would be successful long term. But something was missing and I was trying to pinpoint what it was.

I remembered a presentation  by Ernie Cheu who is the author of   “Soul Currency”. Ernie told his story of how when things turned south for  him he dug deep and reflected on the key success factors when he was riding high.  He then began doing again what he was doing then and regained his foundation to move forward.

In my life the number one element that was apparent in every case where I had accomplished huge professional success was this …relationships.

Between early 2008 and fall of 2009 I had developed several business models on line and connected with many wonderful people. However the relationships were different in most cases. I say most because I am blessed with having developed  very close relationships with wonderful people who I met on line .

With that brief background you may appreciate my decision in early fall of 2009 to renew my connections with highly successful people.  Once I decided that I became very relaxed about the outcome and continued on with my daily/weekly priorities.

And then the phone rang.

From that moment forward I began connecting with an increasing number of very successful people. I didn’t connect all the dots at the time. However beginning in late December 2009 I heard the word “relationships” beginning to echo loudly in my ears and then repeated because the person who called and who I am now working with is all about teaching and being an example of the importance of relationships. Thank you JT Foxx

One of JT’s coaches is Nido Qubein, the president of High Point University.Nido is a remarkable man who came to this country with $50 in pocket and is very prosperous in all areas of his life. He created it and is as excited about what he does as anyone I have ever met.

Recently I was with a group of our top clients  at High Point University. Nido  delivered a 3.5 hour message to our group. One of us in attendance asked him what his number one point of advice was.  Nido talked about his mother and the advise she gave him. She said connect with the experts who are an example of what you want to be. Nido further clarified this in a brief private discussion with me. He said “once you define success for you, find those who you feel be exemplify that definition. Then clarify the attributes they have that you don’t or you need to be better at. Once you do this then it is matter of taking steps to advance your own attributes that you have identified as those being important for you to be where you want to be. Stated another way seek out the experts then become an expert by developing the skills of the experts.

Nobody had ever clarified it for me like that before. But in an instant I got is and I knew that in many respect I have followed that guidance. I also knew I did not follow that guidance to my potential.

Nido was taking about relationships. JT teaches how to develop key relationships all the time. Our coaching, mentoring, consulting program reinforces for our student how to develop key relationships and take action to implement that guidance. Both Nide and JT are  talking about the right relationships. That is the key ..the right relationships.

If you are to develop powerful relationships then you must learn how to network, you must learn how to communicate…you must be prepared.  There are specific steps we teach for developing relationships and there are those chance encounters that seem to be a coincidence. You never know when a visit to the coffee shop, restaurant, gym, church, grocery store could be the key relationship that makes a huge difference in your life.

I have written about the Top 1 mindset in previous articles. That attitude plus the associated skills and actions is well worth the effort. However, none of us ever accomplishes anything of consequence alone. The more powerful the relationships, the faster you will achieve your ever expanding goals.

Here is an example: JT started his coaching program about the beginning of 2009.  It grew to a multi-million dollar a year business in less that 12 months. He hosts  on his show well know success stories including  Robert Kiyosaki, Jack Canfield, George Ross  and many more (visit The JT Foxx Show for more examples) On June 12 and 13, 2010 JT is bring a former leader of a G8 country to Toronto for a major event. We will have a capacity crowd of more than 500 people. VIP tickets for dinner, a picture with this leader who we cannot name for security reasons, plus the event ticket  are still available for $495. (email me for more information)  The event itself is only $95.

Imagine the credibility of having your picture taken with a former leader of a G8 country. JT still talks about the value of having met and his picture with Senator John McCain.  In fact later this year and early 2011 there are additional events materializing that will also be “off the charts” with the keynote speakers lining up. This all happens because of relationships.

Key events are great opportunities to network. Our students are increasingly successful  in part because of the networking they are doing at these and other events. Just yesterday in a coaching call I advised one of our students to move forward from a goal of attracting $300,000 in investor money to $14,000,000. With that redefined goal we developed the action steps which will start to be implemented in less than a week. I am confident he will line up a pool of $14 million for investing in his deals.

No matter what your goals are, you will accelerate the achievement of those goals by forming key relationships. Key relationships are with those people who are masters of the characteristics you know are must haves for you.

Steve Pohlit

Managing Director
Top 1 Coaching, Consulting
JT Foxx Organization

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies.  Steve is The Managing Director of  Top 1 Coaching/Consulting of  The JT Foxx Organization. He is  an expert business coach and consultant focused on building massive business  profits and net asset value. He is very experienced with Internet marketing and social media marketing.  All articles published by Steve unless specifically restricted may be freely published with this resource information.

How To Strengthen Our Three Foundation Pillars For Optimal Success

I encourage you to decide right now to take action when any part of this article resounds with you. You see there is an amazing volume of content we have access to in multiple formats including: books, CD’s, videos, blogs, websites, email, seminars and even talking with each other to name a few. I have found that using a system for processing information in away that helps me retain what I want to have become part of who I am is the way for me to progress professionally and personally.

I have developed The Top Five System.  This is an adaption  of what I learned from Mark Joyner with his Simpleology System and The JT Foxx Organization where we use a daily Top 5 as part of how the business is operated and developed. I initially published an article that shows anyone how to get started with The Top Five System. The focus of this initial article was to encourage readers to use The Top 5 System for business development. I teach this process and incorporate this system in the coaching, mentoring and consulting division of  The JT Foxx Organization.

I have found this system to be so powerful that I recently expanded the view of how it can be used to strengthen our  Three Pillars for optimal success.  This view which you are about to read is based on over five years of intensive research and the application of these principles to a successful business that I launched on January 7, 2009.  That business is Manifest Mastermind.

With that launch I was already incorporating guidance on developing our Three Foundation Pillars.  Members have been receiving continual detailed guidance on how to excel in all three areas. The Top Five System is a refinement of that work and is a simple way to to expand your success in business and in life.

I recently  presented the first teleconference on The Top Five System for Our Three Foundation Pillars for the members of the JT Foxx Coaching, Mentoring and Consulting Group. Today I am introducing this idea to the public. Note there are only Three Pillars and The Top Five System is designed to focus our attention on not more than five (a handful) action steps. Everyone can manage those numbers. There are no more excuses. Let’s begin.

Our Three Foundation Pillars

1. Health

2. Relationships

3. Money

Everything in life falls within one of those Pillars.  They are purposely listed in order of priority. Yes money is last. Health is first since without our health, nothing else matters.

Using The Top Five System For Health…An Example

1. Health Description…This would be the business description in the money pillar.

I am a healthy, energetic person who maintains my ideal weight.  You can be more detailed in this description

2. Image Target…This would be the financial plan in the money pillar

I release 20 pounds that I no longer need.

3. Action Plan

I am adjusting my eating and exercise habits to achieve my desired image.

4. Time Line

I am releasing 1 pound per week by using 3,500 less calories per week or 700 per day.

5. Daily Top 5

These are the top 5 actions you plan to take to implement your plan of using 700 less calories per day.

This is an example and you should develop your own details based on you new health image which can include a lot more than weight.  The key with each pillar is to have a clear picture of what you want to achieve and measurable action steps. With measurable action steps you will be implementing the Gold Formula which I will write about in a separate article.

Steve Pohlit

Managing Director
Top 1 Coaching, Consulting
JT Foxx Organization

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies.  Steve is The Managing Director of  Top 1 Coaching/Consulting of  The JT Foxx Organization. He is  an expert business coach and consultant focused on building massive business  profits and net asset value. He is very experienced with Internet marketing and social media marketing.  All articles published by Steve unless specifically restricted may be freely published with this resource information.

How To Set Up The Simple and Powerful Top 5 Priority System With Google Docs

I have been testing a simplified tool for moving business forward fast and it is working very well. I use it and all of my clients are using this. It is easy to describe and free.

This tool is linked to the business evaluation and resulting business planning process that are the front end steps of every coaching and consulting client.  In summary we arrive at a  very clear definition of the client’s business and target market. Now if your reaction to that first step is that everyone in business knows the definition of their business and target market, then next time you have a chance ask them and ask them to explain it in less than 30 seconds.

That one exercise usually takes most people between 2 and 8 hours to master and some actually never get it as they really cannot decide what business they are in. There are clients where I have had to define their business, target market and business goals otherwise we would not have been able to move forward.  Regarding business goals, I am mostly interested in measurable goals starting with financial performance and liquidity optimization.  Once there is agreement on the financial targets then we can move to the next steps which are designed to define the key actions that are needed to achieve the financial goals.

The end game of all this is the tool that is the topic of this article. Using a Google Doc which can be shared, a Top 5 doc  is created. The top part is labeled “Todays Date Top 5”  This list the five most important things that need to be accomplished today in order to achieve the financial target. The profit goals you have set this year are met or not by what you act on today. Those five action steps should be ones directed on completing profitable transactions that will achieve your profit plan.

I have been using the Top 5 System for about 2 months now and having all my clients implement it as the results are so powerful. There are two reasons for these successes:  First the Top 5 System means you are focused on precisely what is most important.  Second I am now implementing an accountability process where each client is required to share their top five with a person they are working with who could be their business partner, spouse or another in the business. They are also required to share their daily Top Five with me while the coaching or consulting engagement is active.

The following video demonstrated the basics of getting started.  The video starts right in at the screed for setting up a Google Gmail account. The start page can be found at mail.google.com

Steve Pohlit

Managing Director
Top 1 Coaching, Consulting
JT Foxx Organization

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies.  Steve is The Managing Director of  Top 1 Coaching/Consulting of  The JT Foxx Organization. He is  an expert business coach and consultant focused on building massive business  profits and net asset value. He is very experienced with Internet marketing and social media marketing.  All articles published by Steve unless specifically restricted may be freely published with this resource information.

The Business Profits Reported Next Year Are Created Now

The business performance goals you achieve for the next year begin today. In order to achieve business performance goals you must have ones defined.

If this seems perfectly obvious, then why is it that the majority of companies do not have an annual business plan detailed in financial performance terms. Hardly any business has the disciplined management system in place to manage the business to achieve financial performance benchmarks every week.

This is a summary action guide that should help your business performance excel :

1. Define the outcome twelve months from now that you expect. What are your targeted: revenue, profit and cash flow (takes into account investments in non cash assets). I recommend these goals be higher than your historical trend.

2. Define the business performance you need to achieve in the next two months by week to achieve your annual goal.

Steps 1 and 2 become the budget numbers for your business and step 2 is adjusted every week so you are always looking forward two months. Can be three but should not be less than two.

Part of Step 2 should be a cash flow projection. Again it is very important to have a budget for all these items including cash flow.

3. Once you develop your budgeted items then you track actual every week. Now you are in the position of addressing variances. Positive ones should be viewed as carefully as negative ones. You are either investing in more of what resulted in positive variances or address the cause of negative ones.

Since a CEO should be spending most of their time, meaning about 80% on marketing for growth, there needs to be a rationalized process in place where there is clear accountability for the operations in the other key areas of the business.

This process is a management system. If you are an international multi- billion dollar business or a single entrepreneur the principles are the same.

Sending you energy of health, happiness, prosperity

Steve Pohlit

Business Consulting, Executive Coach
Turnaround/Crisis Management
Temporary CEO, CFO, Controller Services
International Business Resources

Social Media Services
New Digital Media, Inc.

Twitter

Facebook

Linked in

MySpace

727-587-7871

Email

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies.  Steve is a business owner and an expert business consultant focused on building profits and net asset value. He is very experienced with Internet marketing and social media marketing.  All articles published by Steve unless specifically restricted may be freely published with this resource information.

The Top 1 Percent

The Top 1% (one percent)  is not a  measurement and comparison of wealth or ability.  The Top 1% is a mindset.  The mindset  that you can and will achieve the goals you set for yourself.  This mindset includes a bias for action. Action taken to follow a clear roadmap. Clear goals, a bias for action and a Top 1%  mindset will result in you experiencing  success way  beyond what the general population or “the herd” can even imagine.

The idea of the Top 1%  is primarily discussed in reference to the development of business revenue and profits. If you pay attention to the Top 1%, you will see a balance in the areas health and relationships.  It may seem obvious, but if your health fails  monetary success is meaningless. Valuable  business coaching and self development programs  provide  guidance on balance.

Attributes of the Top 1%

There are no common traits. The Top 1% includes men, women, all nationalities, all age groups all professions.  The one common attribute is mindset.  The Top 1% has a dream and they take action in a rational way that brings the intended results.

I have worked with very large companies and smaller ones.  These experiences have given me the opportunity to evaluate the difference between eagles and ducks.  Of course eagles soar and ducks waddle and quack.  Eagles have a laser beam focus on those elements of their business that make the most difference.  They avoid flying into the side of a cliff.

The Top 1% invest in self development. J.T. Foxx, a successful entrepreneur, radio host in 18 markets, and author tells his audiences he invested $60,000 in business coaching and consulting  for himself in 2009.  He has budgeted  $100,000 in 2010 for business coaching and consulting.  He is also investing in  focused training and development program for his organization.

J.T. openly discusses his vision and goal of creating a $100 million coaching and consulting company.  I know he will and that goal is likely to be achieved within the  next 12-18 months.  Note the  mindset.  Less than five years ago J.T. was homeless and he  just turned 30.

Invest In Yourself

Join me, J.T. and many more at one of the upcoming Free Events.    Email Me and I will get you additional details.

Sending you energy of health, happiness, prosperity

Steve Pohlit

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About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies.  Steve is a business owner and an expert business consultant focused on building profits and net asset value. He is very experienced with Internet marketing and social media marketing.  All articles published by Steve unless specifically restricted may be freely published with this resource information.