The iPhone Is Coming To Verizon …Very Soon
The Wall Street Journal’s lead article Friday confirms Verizon will offer the iPhone soon. Reportedly Verizon will announce the details Tuesday.
In a related article, Apple has issued a directive to all stores that there will be no vacations for three weeks beginning the fourth week of January. I couldn’t be happier with the opportunity to switch from ATT My view is shared with everyone I know who has an iPhone
The Number One Reason This Announcement Is A Big Deal
Everyone that I know including myself loves the iPhone and hates ATT’s service. Apple recognizes this since a big percentage of the volume of calls to their customer service center are because of ATT not resolving customer issues having nothing to do with Apple.
I have previously written detailed article about my experience started trying to work with ATT for a solution. In summary, I have good experience overall across the US and Canada. The area that I use my phone the most which is my home office and surrounding areas is almost impossible for me to use my phone. This area has plenty of towers and ATT reports I should have great service but of course I don’t
This announcement is a huge deal because it demonstrates Apple’s laser beam focus on customer satisfaction and highlights in my view ATT’s mishandling an iPhone market domination opportunity.
Lessons: Apple Strategy Outstanding, Verizon Strategy a Plus ATT Strategy Doesn’t Work
I have experience with both Verizon and ATT. Recently I tested another phone with Verizon and I was very pleased with the entire experience including the attention at the Verizon owned store, customer service, billing and phone service. The only reason I didn’t changes was that at the same time I was testing a new phone I read Verizon would be carrying the iPhone and I wanted to wait.
Apple has done a great job of developing strong customer loyalty. I am sure there are people who have given up their iPhone to switch to another service after being worn out by ATT but I don’t know any of them. Everyone I know who has an iPhone wants to keep it. Apple understands what will appeal to the consumer and consistently delivers.
Verizon has been out there focused on offering a very strong cellular network. Every Verizion customer I know is happy with Verizon service and coverage….No Exceptions! My brief experience with the store staff, customer service and tech support was very positive. Verizon is focused on solutions and not excuses.
Verizon and Apple Together Should Be An Outstanding Experience For Consumers
This all makes for an excellent case study on how ATT did not capitalize on a huge opportunity. If they had consistently delivered on quality of coverage and customer care, Verizon would not have a chance. Now Verizon has the opportunity to take huge market share. I betting they will.
What Is Your Experience?…Please Comment
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“One path to answering this question is to consider the different functions within a business. For example, a typical accounts payable function currently is not enhanced by an iPhone. Account payable staff have the resources to do their job. Alternatively a technical field representative who is mobile could very well benefit from continually developing iPhone technology.
I appreciate this question as the use of cell phones and technology devices including the Blackberry and iPhones is a very topical question with business owners who I guide to making more money with their business.
In summary I am not an advocate of a universal policy allowing or prohibiting such devices. My advice is to decide at the functional level.”
Recently Entrepreneur.com Published An Article On Squeezing Out Profits In Tough Times actually titled “Less is More” This is an area where I have considerable experience and expertise. Today, I submitted my comments which followed the logic of my FREE Report offered at IR Consulting, Inc. and mentioned for the readers of Entrepreneur the availability of this report.
Last night I was reviewing the update to Traffic Jam which is John Reese’s site and it really is marvelous so I encourage you to look at my Blog Rush widget on the right side of this page and click through and sign up for an account for your blog. Then your blog entries feed Traffic Jam. A word of caution: if your blog is new I would wait until you have a reasonable volume of posts before applying for an account, as that is one of the criteria for acceptance. One of the values of Traffic Jam is for you to quickly see blog content published in your area of interest. When you do I recommend commenting on the blog posts and including your site links which is a great way to get back links to your site.
In summary, published content is one of the actions that add credibility to your business. I am more focused on publishing certain of my content in areas most likely visited by my target audience. The Wall Street Journal, Business Week, Entrepreneur Magazine are examples of where I have published content recently.
With the increasing volumes of information being published primarily as a result of more blogs coming on line daily, it is in your best interest to identify where your target customer is most likely to be visiting. Then focus on attracting their attention with content that delivers value and demonstrates you know what you are talking about.
Sending all my readers the energy of vibrant health, happiness and prosperity.
Steve Pohlit
http://www.stevereports.com
Steve is the President of International Business Consulting Resources. His firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports and my prosperity building tool is The Prosperity Tool Chest